Private practice website design and growth services

Every way we can help, all in one place.

Websites, branding, words, strategy and the platform that ties it all together. Start with what you need most right now, and we'll point you to exactly the right page. 🤍

Abode Healing Co. website designed by LCDesign, slowly scrolling
Beyond Healthy MD website designed by LCDesign, slowly scrolling
Lolly Labs website designed by LCDesign, slowly scrolling

Our signature · Website design

Nine ways to get the website your work deserves

Choose your size down the side and how hands-on you want to be across the top. That's the whole decision. No 40-page proposal required.

Size
DIYYou launch it.Our template, copy prompts, video tutorials and an SEO setup guide, at your own pace.
Done-for-YouWe build it.Your site on one of our proven frameworks, in a day or a week, with every page SEO-optimized.
CustomWe design it from scratch.A blank page, your Signature Brand Identity, copy and a full SEO strategy included.

DIY: you launch a template at your own pace, with video tutorials, copy prompts and an SEO setup guide.

Done-for-You: we build your favorite design in one day (or one week for a Practice Growth System), every page SEO-optimized.

Custom: designed from a blank page around how your practice works, with brand, copy and SEO strategy included.

Every size can grow into the next one later, on the same design and the same platform. Going Done-for-You? Add Brand Essentials or Website Copy right at checkout.

Brand Identity · Website Copywriting

Make it look and sound unmistakably yours

A beautiful website with a borrowed-looking logo is a gorgeous office with a handwritten sign on the door. Your brand and your words are what make people remember you (and choose you).

from$3,000

Brand Identity

Our Signature Brand Identity is a complete brand built around your expertise: strategy, logo suite, palette, typography and guidelines your whole team can use. Available on its own, with any website.

Building a Done-for-You website? Add Brand Essentials (your logos, palette, typography and a simple guide) at checkout for $1,500.

from$300

Website Copywriting

We write your pages in your voice, built around what your ideal patients and clients are actually searching for. Hire us for copy on its own, even for a website you already have.

Building a Done-for-You website? Add Website Copy at checkout: $300 for a One-Page Site, $1,000 for Website in a Day, $2,000 for a Practice Growth System.

Retainers · Growth Services · Business Strategy

Want us in your corner for the long haul?

Some of our favorite clients hire us as their long-term partner. Others bring us in for one specific thing. Both start with a conversation, and neither requires a new website.

Our highest level of support

Retainers

Think of us as your in-house design, marketing and tech team, minus the hiring. You retain our time each month, and we put every skill we have to work for your practice: design, development, copywriting, SEO, systems, marketing and business strategy.

Because we're working together week after week (not just until launch day), we get to know your practice deeply and build your whole practice ecosystem one smart step at a time.

Lots of our clients skip the one-off custom build and start here, because they don't want our work together to end the day the site goes live. 🤍

Hire us for exactly what you need

Growth Services

Already have a website you love? Bring us in for a single project:

  • SEO foundations and strategy
  • Courses and memberships
  • Landing pages and funnels
  • Lead magnets
  • Email sequences
  • CRM and automations
  • Custom software and client portals
  • Brand collateral
Jeff Caldwell, co-owner and director of growth and technology at LCDesign Company

Business Strategy · $500 a sessionJeff is the strategist behind the growth, marketing and tech side of our studio. Book a focused one-on-one session to work through your growth, marketing or operations, whether or not we're building anything for you. Explore Business Strategy

Our Platform

Whatever you choose, it all lives in one place

Every website we design is built on Aspire Builder Pro, our HighLevel platform made for health practices and experts. Your website, forms, booking, emails, courses and memberships all work together instead of living in six different apps (with six different logins and six different bills).

$97

Standard plan: $97 a month

$297

HIPAA plan: $297 a month, for practices that collect patient information through their forms

HighLevel

Built on HighLevel infrastructure

How it works

Two simple ways to get started

Templates and Done-for-You · shop and check out

01

Fall in love with a design.

Browse the collections in our shop and choose your size and pathway (DIY or Done-for-You).

02

Know before you book.

Checkout walks you through prep, timing and what we'll need from you, and lets you add Brand Essentials or Website Copy.

03

Launch.

DIY templates arrive instantly. Done-for-You builds go live after a day or a week of building (and about two weeks of easy prep). 🎉

Custom, Retainers, Growth Services and Strategy · apply and plan together

01

Apply.

Tell us about your practice and what you'd love to make possible. It takes about 5 to 10 minutes.

02

Strategy call.

We read every application personally and reply within two business days. If we're a fit, we map out the right plan together.

03

We get to work.

A custom build, a single project, or week-after-week partnership on a retainer.

Kind words

Whichever path they chose, here's how it felt

"I came to her with a very vague idea of what I wanted. From that, Lauren worked her magic! Her listening skills and intuition are amazing... how easy she made this for me, how she really heard me, and how incredible it felt to be supported by her!"
Lisa Presley · Holistic Health Coach
Message from Dr. Shanthi Trettin: you two together = creative and functional perfection

Dr. Shanthi TrettinPsychiatrist, owner of Choice Psychiatric Healthcare

Message from Dr. Sadaf Lodhi: several people have asked for your information. I have given it out everytime.

Dr. Sadaf Lodhi, DOBoard-certified OB-GYN, founder of Femme Vie Health

Message from Dr. Kimberly Jackson Bekemeier: brand, seo, credentials, converted on that one patient, so amazing!

Dr. Kimberly Jackson BekemeierWomen's primary care and hormone specialist, owner of Hormone Harmony OC

Good questions

The questions we hear most

It depends on the size you need and how hands-on you want to be. DIY templates start at $297, Done-for-You builds start at $1,500 for a One-Page Site and $4,000 for Website in a Day, and Custom builds start at $4,000 for a single page. Your site then lives on Aspire Builder Pro for $97 a month, or $297 a month on the HIPAA plan. Every price is on this page (payment plans included), so there are no surprises later.

If you're launching or love doing things yourself, start with a template. If you want it done beautifully and fast, choose Done-for-You. If your practice has complex needs (multiple providers, referral pathways, integrations) or you want a fully original brand, go Custom. Still not sure? Apply, and we'll tell you honestly, even if the answer is the smaller option. Here's exactly what changes from one pathway to the next:

Detail
DIY
Done-for-You
Custom
Who does the work
You, with our guides
Us
Us
Timeline
Self-paced
One day (One-Page or Website) or one week (Practice Growth System), after about two weeks of prep
Scheduled around your goals and scope
Starting point
A template design
One of our proven, practice-specific frameworks
A blank page
SEO
SEO setup guide
Every page SEO-optimized
Optimization plus a written SEO strategy you can use, hand to your team or have us carry out
Branding
Not included (Signature Brand Identity available on its own)
Brand Essentials add-on at checkout, $1,500
Signature Brand Identity included
Copy
Copy prompts built into the template
Website Copy add-on at checkout, from $300
Included
Platform
Aspire Builder Pro
Aspire Builder Pro
Aspire Builder Pro
HIPAA-compliant option
Yes, on the HIPAA plan
Yes, on the HIPAA plan
Yes, on the HIPAA plan

DIY

Who does the work
You, with our guides
Timeline
Self-paced
Starting point
A template design
SEO
SEO setup guide
Branding
Not included (Signature Brand Identity available on its own)
Copy
Copy prompts built into the template
Platform
Aspire Builder Pro
HIPAA-compliant option
Yes, on the HIPAA plan

Done-for-You

Who does the work
Us
Timeline
One day (One-Page or Website) or one week (Practice Growth System), after about two weeks of prep
Starting point
One of our proven, practice-specific frameworks
SEO
Every page SEO-optimized
Branding
Brand Essentials add-on at checkout, $1,500
Copy
Website Copy add-on at checkout, from $300
Platform
Aspire Builder Pro
HIPAA-compliant option
Yes, on the HIPAA plan

Custom

Who does the work
Us
Timeline
Scheduled around your goals and scope
Starting point
A blank page
SEO
Optimization plus a written SEO strategy you can use, hand to your team or have us carry out
Branding
Signature Brand Identity included
Copy
Included
Platform
Aspire Builder Pro
HIPAA-compliant option
Yes, on the HIPAA plan

A template is ready whenever you are. One-Page in a Day and Website in a Day are built in one day, after about two weeks of prep. A Practice Growth System takes one week. Custom projects are scheduled around your goals and scope.

Yes, and lots of our clients do. A One-Page Site can grow into a Full Website, and a Full Website can grow into a Practice Growth System, all on the same platform and the same design family.

Your choice. Templates come with copy prompts built into every page. Done-for-You builds can add our Website Copy service at checkout (from $300). Custom builds include copy. And if you just need words for a site you already have, you can hire us for copywriting on its own.

Yes. Every LCDesign website lives on Aspire Builder Pro, because that's how your website, forms, booking, emails and courses all work together, and how we can support you properly after launch.

DIY templates are purely DIY, so Brand Essentials isn't available with them. (It's an add-on just for Done-for-You builds.) If you'd love a brand to go with your template, apply for our Signature Brand Identity, our full branding experience, from $3,000.

Nope! Retainers, Growth Services and business strategy with Jeff are all open to anyone, whether you've worked with us before or not. Already have a website you love? Great, we can build on it.

A custom build is one project with a beginning and an end. A retainer is a long-term partnership: you retain our time each month and we use every skill we have (design, development, copy, SEO, systems, marketing and strategy) to keep building your practice ecosystem with you. Many clients choose a retainer instead of a one-off build, because there's always a next step worth taking together.

Yes, and yes. We want you here because you love the platform, never because you feel stuck. You own your domain, your content and your brand. If you already own your domain, it stays where it is, and a domain bought through Aspire Builder Pro can be moved to another registrar after the standard 60-day window. Your copy, images and brand files are yours, and you can export your contacts as a spreadsheet anytime.

Because Aspire Builder Pro runs on HighLevel, your entire account (website, contacts, conversations and history) can be transferred to HighLevel directly or to any other HighLevel agency. HIPAA accounts move to an agency that also offers HIPAA compliance. The one thing no builder can do is convert a site into a different platform, like WordPress. In that case, you keep everything above and rebuild the design there.

Yes, as an option. Practices that collect patient information through their forms can choose the Aspire Builder Pro HIPAA plan ($297 a month), and we set your site up for it. Not every practice needs it, and we'll help you figure out whether you do.

Almost always, yes. Aspire Builder Pro connects to pretty much any scheduling tool, and we can link out to whatever patient portal or EHR you use for booking. In most cases we can connect your EHR directly too. It just depends on which one you have, so tell us in your application and we'll let you know.

Yes, on most options. Template plans are billed every 30 days, and Done-for-You plans every 2 weeks, so your build is fully paid by the time it's finished.

OptionPay in fullPayment plan
One-Page Template$297Pay in full only
Website Template$5972 payments of $327, 30 days apart
Practice Growth System Template$1,5003 payments of $547, 30 days apart
One-Page in a Day$1,5002 payments of $797, 2 weeks apart
Website in a Day$4,0002 payments of $2,047, 2 weeks apart
Practice Growth System in a Week$7,5003 payments of $2,547, 2 weeks apart

Custom builds start at $4,000 (One-Page), $15,000 (Website) and $20,000 (Ecosystem), and we're happy to talk through a payment schedule that works for both of us.

Not sure which path is yours? That's what we're here for.

Tell us about your practice and where you want it to go. We read every application personally and reply within two business days with the path we'd recommend, even if it's the simplest one on this page.

Templates and Done-for-You builds never need an application. Just pick your design and check out. 🤍